Video special – how we use Ai in attention analysis

Have a good day, everybody,

you may have noticed a slight delay in the next episode of Learning with The reason was very pragmatic, most of our creative time was taken up by preparing a case study on the use of Artificial Intelligence (Ai) for the POPAI Forum conference.

This resulted in a short 4-minute video report that will give you a closer look at how Ai analyzes attention and how it helps us answer questions about our customers’ attention using heat-maps. You will also hear practical experiences with the results of the analysis from Miša Bernatová from Nestlé Czech Republic and Mirek Matušince from Tatra Hlinsko.

I hope you have learned something new today and finally a tip on the Ai tool. I also used AI to transcribe, translate and burn the English subtitles for this video footage on The whole operation took less than 30 minutes!

Have a nice autumn days and I’ll look forward to the next time,

Honza from

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