Sharing learnings with you

Below, you will find our most recent posts on the topics of efficient and effective communication, artificial intelligence and much more.

From Attention to Action: Designing for High Conversion Rates

Have a nice day,In today’s episode, we’re going to look at the tricks and tips on creating designs with high conversion rates. Why Focus on Conversion? Designing for conversion is the ultimate test of effectiveness in communication. Every element of a design—its colors, layout, typography, and messaging—should lead toward a

Design hierarchy and reader’s flow

MESSAGE DELIVERED! Have a nice day,In today’s episode, we’re going to look at the design hiearchy, that is, how good design readability can deliver key information to consumers in a clear and fast way. Why evaluate the design “readability”? Reading speed is important because in most communication touch-points the consumer

Optimize your video or digital signage

Are you working with digital signage, animated banners or video? Are you looking for opportunities to optimize graphics for attention and message quality? With Designcheck.ai, we can now analyse not only static graphic design but video material. And I was surprised myself what new opportunities can be discovered this way.

How to deliver main message without getting lost in the ballast

Good day everyone, In the next episodes of Learning Designcheck.ai, we’ll focus on the art of communicating the essentials in marketing communications. Traditionally, we focus on the areas we most often recommend improving when evaluating marketing materials. This time, we’ll look at the core message. We often find multiple messages

There is more than beauty in simplicity!

Hello and have a nice new year everyone 🍀✌️ Last week I was reading through the results of research that looked at the key elements of packaging design in the retail environment in terms of primary shelf display. One of the key factors influencing grabbing the initial attention of customers